How to Use Dynamic Values in Campaign Actions?

In Webmecanik Automation, the "Update contact" action allows you to automate the population of your date or text fields without manual entry. Instead of typing a fixed date, you can use dynamic values that resolve at the exact moment the action is triggered.

📋 Supported Dynamic Values

Here is the reference table of commands you can insert into your update fields:

🚀 How to apply this in the interface

1. Select the field: In your campaign action, choose the field you wish to modify (e.g., Follow-up Date).

2. Choose the operator: Select "Update".

3. Enter the value: Type one of the commands listed above directly into the text box.

💡 Practical Use Cases

• Timestamping: Use now to record exactly when a contact reached a specific milestone in your workflow.

• Task Scheduling: If you want a sales representative to call a contact one week after an event, you can update a "Callback Date" field using +7 days.

• Data Cleanup: If a date entry is no longer valid, using not-a-date allows you to clear the field.

⚠️ Expert Tip

The next monday expression is particularly useful for grouping actions at the start of the week, helping you avoid triggering notifications or scheduling tasks during the weekend.