Report are available with Webmecanik Automation to analyze your marketing automation campaigns.
Reports can be filtered on different criteria to get the info you need. This filters can be dynamic.
What is a dynamic filter ?
When creating a report within Webmecanik Automation, you can add a filter. If you add a filter, you will see an option to make it dynamic.
No dynamic filter
If a filter is not dynamic, then the report will be filtered on the criteria you added but you will not be able to change the value of this filter in the report view. That means the filter won't be displayed under the filter tab in the report view.
In this example, the report is filtered on email ID 6.
If you wan to switch the value of the filter, you need to edit the report and change it.
If the filter is dynamic,
that means it will be displayed under the "filter" tab in the report view.
Then you will be able to quickly change the value of the filter in the report view to get new informations.
In this example, the report is filtered on email ID 6 but it with the dynamic filter, it can be quickly modified to get info for another email.