Webmecanik Automation allows to use UTM. Thus, when emails are sent, you can add specific UTM.
Once contacts click on links, UTM are recorded. You can then use it to make reports. This will display contacts that have recorded UTM. You can also filter on UTM.
How to create reports on UTM tags ?
- Connect to your Webmecanik Automation instance and go on the "Reports" section.
- As data source, take "Contact UTM codes".
- Go on the "Data" tab and choose columns you want to display.
- You can add a filter on a specific UTM.